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EST. 2018 / WARSAW - BRUSSELS
Chapter 04 · Insights

From the front line
of public affairs.

Brief analyses of regulatory change, commentary on the legislative process, and ready-made protocols for boards. No clickbait, no buzzwords.

Crisis Management

The first 6 hours of a reputational crisis - a decision protocol

28 Feb 2026 · 8 min

The most common mistake in the early hours of a crisis is the absence of a protocol - decisions are made ad hoc, contradictory messages emerge from different parts of the organisation. A checklist tested across thirty campaigns.

Government Relations

A new parliamentary term - five areas to watch in 2026

14 Feb 2026 · 7 min

A new term is not a reset of relationships - it's a reconfiguration. Which committees will actually function, which legislative directions dominate the early months, what questions to ask before making this year's investment decisions.

EU Politics

The AI Act - what really changes from August 2026 for European business

02 Feb 2026 · 9 min

Most companies using AI in business processes don't know they already fall under regulation articles entering into force in stages. A short map: what, when, for whom, and how to prepare without panic.

ESG

Greenwashing in corporate communications - the line not worth crossing

22 Jan 2026 · 6 min

The Green Claims Directive, national consumer authority oversight, and the appetite of social media for exposure - three forces that are reshaping the rules of ESG communications. Examples better avoided.

Regulatory Watch

Public consultations no one reads - how to use them

10 Jan 2026 · 5 min

The ministry publishes a draft, gives 14 days for comments, receives 200 submissions, reads 3. It sounds cynical, it is realistic. How to draft a position so it reaches the three - rather than disappearing into the pile.

Government Relations

A meeting at the ministry - 12 rules you can't break

18 Dec 2025 · 4 min

A first meeting at the ministry can undo six months of work. A short list of practical rules - from the length of your remarks to the choice of delegation - that decide whether you leave as a credible interlocutor.

Crisis Management

A crisis statement that won't lead to a second crisis

02 Dec 2025 · 7 min

The most common crisis statement begins with "we are listening" and ends with "we will take appropriate steps". It sounds safe, it is catastrophic. A template that stops the narrative rather than fuels it.

EU Politics

The Polish voice in Brussels - why companies from Poland are under-represented

14 Nov 2025 · 8 min

Poland is the EU's fifth largest economy. On the transparency register - it does not look that way. The structural reasons for the under-representation of Polish business in the European regulatory process, and what to do about it.

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